Daniel Kahneman The guru to the gurus at last shares his knowledge with the rest of us. Nobel laureate Daniel Kahneman's seminal studies in behavioral psychology, behavioral economics, and happiness studies have influenced numerous other authors, including Steven Pinker and Malcolm Gladwell. In Thinking, Fast and Slow, Kahneman at last offers his own, first book for the general public. It is a lucid and enlightening summary of his life's work. It will change the way you think about thinking.
Two systems drive the way we think and make choices, Kahneman explains: System One is fast, intuitive, and emotional; System Two is slower, more deliberative, and more logical. Examining how both systems function within the mind, Kahneman exposes the extraordinary capabilities as well as the biases of fast thinking and the pervasive influence of intuitive impressions on our thoughts and our choices. Engaging the reader in a lively conversation about how we think, he shows where we can trust our intuitions and how we can tap into the benefits of slow thinking, contrasting the two-system view of the mind with the standard model of the rational economic agent.
Kahneman's singularly influential work has transformed cognitive psychology and launched the new fields of behavioral economics and happiness studies. In this path-breaking book, Kahneman shows how the mind works, and offers practical and enlightening insights into how choices are made in both our business and personal lives--and how we can guard against the mental glitches that often get us into trouble.
Includes a bonus PDF of illustrations, scientific charts, graphs, and diagrams
Ram Charan, Harvard Business Review & Daniel Kahneman New from the best-selling HBR's 10 Must Reads series.
Learn why bad decisions happen to good managers - and how to make better ones.
If you listen to nothing else on decision making, you should at least hear these 10 articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you and your organization make better choices and avoid common traps.
Leading experts such as Ram Charan, Michael Mankins, and Thomas Davenport provide the insights and advice you need to:
Make bold decisions that challenge the status quo
Support your decisions with diverse data
Evaluate risks and benefits with equal rigor
Check for faulty cause-and-effect reasoning
Test your decisions with experiments
Foster and address constructive criticism
Defeat indecisiveness with clear accountability